Posted 6 years ago

Role/Designation: Digital Marketing Analyst

Experience: 1 to 2 years

Job brief

  • Define SEO requirements and recommend site enhancements that increase rank of natural search result listings.
  • Optimize website content for maximum visibility and ranking in the major search engines.
  • Organic link building from relevant sites and directories to target pages.
  • Analyze and translate quantitative and qualitative data from web analytics tool into an actionable SEO plan.
  • Provide competitive analysis of top ranking competitor sites and ranking of our site.
  • Keyword updates, on-page SEO and landing page optimization suggestions and analysis.
  • Stay current with all search engine algorithm changes and SEO industry trends.
  • Business development(Lead Generation) strategies through target based advertising (Twitter, Fb, LinkedIn etc)
  • Should create differemt types of posts and measures for user engagement.
  • Measure and report performance of all digital marketing campaigns
  • Specific skills include knowledge of HTML, CSS, blogging platforms;
  • Helping in designing and preparing marketing collateral, case studies, white papers, and brochures.

Desired Skills:

  • Sound knowledge in the field of SEO, Social media & Digital Marketing.
  • Excellent communication skills in English verbal and Written. (important)
  • Strong analytical skills, numerical skills and a good knowledge of Excel.
  • Good relationship management skills and a good team player .
  • Creative flair and enthusiasm for new ideas and concepts.
  • Ability to provide logical reasoning with future goal and plan.

Job Features

Job Category

Digital Marketing

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